The Peterson Method: How to Make the Right Decision Every Time
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Chad Spaide, president and CEO of BenefitSource Insurance Services and the founder of Pure Potential Insurance Automation joins the podcast to once and for all answer the question of who actually owns insurance agency data, why it doesn’t matter and what you should be doing with all the data you have.
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Chad Spaide is the president and CEO of BenefitSource Insurance Services and the founder of Pure Potential Insurance Automation.
BenefitSource Insurance Services is an independent agency representing multiple insurance brands founded on the principle that if you don’t have the coverage you need, price doesn’t matter.
Unlike other automation consulting companies, Pure Potential goes beyond simple strategy and un-compelling content. They know it’s all about what you say and how you say it, as well as when it’s delivered. Your purpose must be genuine and congruent across all modes of communication. Automation is an operating system that keeps you on track, makes sure everything is happening when it should, notifies you of key events to contact, and prevents leads from falling through the cracks.
With Pure Potential, you’ll save hundreds of hours on research, content development, testing, and learning automation configuration. Most of us know what we need to do, but don’t take action because we don’t know how to make it happen. We sell insurance and that’s where our focus should be. What holds us back is lack of time and the tools to make it happen. It’s ok to not know, it is not ok to let that stop you. With Pure Potential, you can unlock your own true potential.
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Yours in strength,
Hanley
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