Ryan Hanley

“Dr. Benjamin Hardy wrote this amazing book, 10X Is Easier Than 2X, in which he makes the case that going after 10X goals are far easier than going after 2X goals.”

From The GOAT of Hacks for Getting Unstuck

“It sounds kind of like, um, Benjamin Hardy's 10 X is easier than two X.”

From The Max Revenue Approach: Brand Building, Sales, and Outbound Reach

“one of the best books that I've read in 2023, 10X is Easier Than 2X by Benjamin Hardy”

From Unlocking the Secret to High Achievement: Moving Beyond Mediocrity

“10X is Easier than 2X is one of my absolute top 10 book recommendations, regardless if you're in the business community or not.”

From The Unreasonable Guide to Crushing Your 2025 Goals

“This would go counter to say Benjamin Hardy's 10 is easier than 2x idea that you should aim for the highest regard.”

From MM: The Man in the Arena

“if you've ever read, uh, Dr. Benjamin Hardy's 10X is Easier than 2X, you gotta go big, set big, huge goals”

From What are you willing to sacrifice to grow your insurance agency?

“If you don't believe me, read the book by Dr. Benjamin Hardy, 10X Is Easier Than 2X.”

From 3 Ideas to Change Your Life in 2025

“but 12 Rules for Life, Beyond Order”

From How to Make the Right Decision Every Time

“We see it in the work of even new thinkers like Jordan Peterson and his 12 rules for life.”

From Monday Mindset: This is the Way

“his book, 12 rules for life, which is by far the most meaningful piece of work I've ever read in my, in my entire life.”

From God Will Not Have His Work Made Manifest by Cowards

“the first book I read was Jordan Peterson's "12 Rules for Life."”

From 7 Things I Know About Business at 42 I Wish I Knew at 32

“In Jordan Peterson's 12 Rules for Life, uh, one of the rules that hit me the hardest was: do not bother children when they are skateboarding.”

From The GOAT of Hacks for Getting Unstuck

“Rule number eight from Jordan Peterson's 12 Rules for Life”

From How to Become Invincible in Business

“It's called Anti-Fragile by Nassim Nicholas Taleb. It is by far one of the best books I've read in my entire life”

From Never Get Comfortable with Being Uncomfortable

“a book that then came after The Black Swan called Antifragile”

From How to Make the Right Decision Every Time

“if you've read Atomic Habits by James Clear, this is another great book to read”

From Build Distraction-Free Habits for Maximum Productivity

“James Clear, uh, said this in "Atomic Habits": "Every action you take is a vote for the type of person you wish to become"”

From The Unreasonable Guide to Crushing Your 2025 Goals

“James Clear's book Atomic Habits is wonderful for this.”

From Routine, Willpower, and Winning: Secrets to Crushing Your Day

“but 12 Rules for Life, Beyond Order”

From How to Make the Right Decision Every Time

“Patrick Bet-David just wrote an incredible book called "Choose Your Enemies Wisely."”

From 7 Things I Know About Business at 42 I Wish I Knew at 32

“It's a book by Patrick Bet-David. I recommend everybody reading it.”

From What it Takes to Become a Civilized Savage

“To be clear, being unreasonable, choosing yourself, as James Altucher puts it, it, it's not the easy path”

From My TEDx Talk Was Life Changing

“I read a really great book. It's called Claim Your Power, and in there, there's a large section on gratitude.”

From Scared? Good. Here's what you do next.

“Today, we are going to discuss a topic coming out of the book, Crossing the Chasm by Jeffrey A. Moore.”

From How Leaders Thrive in an AI Enhanced World

“we dive in particularly on the idea of Daring Greatly and why that is so important for our lives and leadership”

From MM: Daring Greatly

“it's really just a playoff, like death of a salesman”

From Death of the Insurance Salesman

“Cal Newport, the author of Deep Work, one of my absolute favorite books on my to- on this topic”

From Build Distraction-Free Habits for Maximum Productivity

“at Anders Ericsson, who wrote the book Deliberate Practice, calls the point of no return”

From Unlocking the Secret to High Achievement: Moving Beyond Mediocrity

“Ryan Holiday has a tremendous book on this, "Discipline Is Destiny."”

From 7 Things I Know About Business at 42 I Wish I Knew at 32

“There's this scene in Dune II, if you've watched that movie. I love science fiction. I read the book.”

From 3 Ways to Reframe Your Mindset for Massive Success

“just read Walter Isaacson's book on Elon Musk. Elon Musk is the ultimate troublemaker.”

From The GOAT of Hacks for Getting Unstuck

“It's giftology, which is another book that you should absolutely read giftology.”

From 7 Ways to Prospect and Close More Commercial Accounts

“this comes from Derek Sivers. He wrote a great book by the same name. It's either hell yes or it's no.”

From Beyond the Grind: What True Success Looks Like in 2026

“This comes from Derek Sivers. He's written a book on this.”

From 19 Brutal Lessons For Leaders in Their 20s

“The next book is High Performance Habits by Brendan Brouchard”

From Unlocking the Secret to High Achievement: Moving Beyond Mediocrity

“it's called Living Your Best Year Ever from Darren Hardy. It's really good.”

From The First 7 Months of Rogue Risk

“you read about, say, in Man's Search for Meaning... everybody should read The Man's Search.”

From What it Takes to Become a Civilized Savage

“although I can't say that I've read all of Maps of Meaning, I've read portions of it”

From How to Make the Right Decision Every Time

“he wrote a series of diary entries that were never meant to be published in a book called Meditations.”

From How to Overcome Your Fear and Dominate Inbound Lead Generation

“I'm reading from Marcus Aurelius' meditation and this is one of the greatest books ever put together.”

From Monday Mindset: This is the Way

“in Carol Dweck's book, Mindset, she has research on what a growth mindset is versus a fixed mindset”

From 6 Resilience Building Habits that are Easy to Adopt

“Chris Voss is the author of Never Split the Difference.”

From I showed up. What happened next changed everything...

“Tim Grover, who's written two amazing books, Relentless and Winning, highly recommend both of those”

From 6 Resilience Building Habits that are Easy to Adopt

“I came across this essay by Emerson, Self-Reliance, and there are a few quotes in here that the first time I read these, it just blew me away”

From This Will Get You UNSTUCK!

“Things like, you know, self-reliance, which is an essay from Ralph Walder Emerson that I want to talk to you a little bit about today.”

From God Will Not Have His Work Made Manifest by Cowards

“He also has another incredible book, uh, Be So Good They Can't Ignore You.”

From Build Distraction-Free Habits for Maximum Productivity

“I just finished a tremendous book. Stillness is the key by Ryan holiday.”

From Death of the Insurance Salesman

“It wasn't until about s- let's call it six months ago, that I read Bruce Lee's Striking Thoughts”

From The Most Undervalued Concept in Success

“You can also read "48 Laws of Power" by Robert Greene, which is easily one of the best books I've ever read”

From 7 Things I Know About Business at 42 I Wish I Knew at 32

“he wrote the Almanac of Naval”

From 3 Ways to Reframe Your Mindset for Massive Success

“he wrote the Anthology of Balaji”

From 3 Ways to Reframe Your Mindset for Massive Success

“The Bible is one of the best handbooks for becoming the best versions of ourselves and leading a productive, happy, and love-filled life”

From Scared? Good. Here's what you do next.

“It's a Bible verse, grace upon grace.”

From 3 Hard Truths of Personal Development

“We certainly see it in the work of the Bible”

From Monday Mindset: This is the Way

“I read the Bible, and I often on this show will quote biblical verses.”

From 19 Brutal Lessons For Leaders in Their 20s

“It's one of the core principles of my life, one of the core value structures come out of the Bible.”

From Life After the Election: Growing Together Regardless of Who Wins

“it was popularized by Nicholas Nassim Taleb in his book by the same name”

From How to Make the Right Decision Every Time

“he has a new book coming out in the fall called The Book of Elon Musk”

From 3 Ways to Reframe Your Mindset for Massive Success

“The next book that I read after that one was actually The Five Rings, The Book of Five Rings by Miyamoto Musashi”

From Unlocking the Secret to High Achievement: Moving Beyond Mediocrity

“Darren Hardy's, the compound effect. Um, this is an old classic.”

From The Max Revenue Approach: Brand Building, Sales, and Outbound Reach

“The Compound Effect by Darren Hardy. Darren Hardy, tremendous thought leader.”

From Unlocking the Secret to High Achievement: Moving Beyond Mediocrity

“It wasn't until I read The Courage to Be Disliked that I learned that the voice didn't matter.”

From How I Conquered Imposter Syndrome: The 3 Steps Nobody Tells You About

“David Carruthers wrote a book, The Extra Two Minutes”

From How to Overcome Your Fear and Dominate Inbound Lead Generation

“another one of the concepts that Dr. Hardy writes about in a separate book called The Gap and the Gain”

From What are you willing to sacrifice to grow your insurance agency?

“Aleksandr Solzhenitsyn, who wrote The Gulag Archipelago, which is a very intense and powerful book about the gulags”

From How to Become Invincible in Business

“Dr. Jessamy Hibbard, a clinical psychologist and bestselling author of The Imposter Cure”

From How I Conquered Imposter Syndrome: The 3 Steps Nobody Tells You About

“there's a quote from Ryan Holiday in The Obstacle Is the Way”

From How I Conquered Imposter Syndrome: The 3 Steps Nobody Tells You About

“I just finished the book, The Obstacle is the Way by Ryan Holiday. Absolutely tremendous book.”

From How to Overcome Your Fear and Dominate Inbound Lead Generation

“I hadn't read Ryan Holiday's The Obstacle Is the Way yet, but it's the same idea.”

From My TEDx Talk Was Life Changing

“it's really defined in the first book that I want to discuss, The One Thing by Gary Keller”

From Unlocking the Secret to High Achievement: Moving Beyond Mediocrity

“I just finished about, uh, two weeks ago, uh, The Power of Now by Eckhart Tolle.”

From What it Takes to Become a Civilized Savage

“Ed Mylett has a phenomenal book on this called The Power of One More. If you haven't read it, I highly recommend.”

From What it Takes to Become a Civilized Savage

“Ed Mylett calls this the power of one more. You're one more meeting, one more rep, one more call away from achieving what you want.”

From The Unreasonable Guide to Crushing Your 2025 Goals

“if you wanna read more about enemies, you can read "The Prince" by Machiavelli”

From 7 Things I Know About Business at 42 I Wish I Knew at 32

“I interviewed John Janch. He's coming up in like a week or two, uh, his episode. And he just wrote a book called the self-reliant entrepreneur.”

From God Will Not Have His Work Made Manifest by Cowards

“If you Google StoryGrid, S-T-O-R-Y-G-R-I-D.com, StoryGrid, there's a very simple formula for telling a story.”

From The Ultimate Inbound Video Marketing Strategy Breakdown

“even Mark Manson's The Subtle Art of Not Giving a Fuck. Like these, these are just like three of the last books that I've read.”

From God Will Not Have His Work Made Manifest by Cowards

“"The more something threatens your identity, the more you will avoid it," Mark Manson, Subtle Art of Not Giving a Fuck”

From How I Conquered Imposter Syndrome: The 3 Steps Nobody Tells You About

“I've read, uh, The Untangle or The Untethered Soul by Michael Singer.”

From What it Takes to Become a Civilized Savage

“It wasn't until I read Michael Singer's book, The Untethered Soul, that I discovered that the voice wasn't me.”

From How I Conquered Imposter Syndrome: The 3 Steps Nobody Tells You About

“The absolute best book that I have read on this particular topic is The Untethered Soul by Michael Singer”

From 3 Hard Truths of Personal Development

“and this is from his book, uh, The War of Art, although he does bring it up in some of his other work”

From 3 Hard Truths of Personal Development

“But it wasn't until I picked up Steven Pressfield's book, The War of Art, that I realized that the voice was real”

From How I Conquered Imposter Syndrome: The 3 Steps Nobody Tells You About

“There's no plan B for your A-game by Bo Eason. This book is phenomenal.”

From Unlocking the Secret to High Achievement: Moving Beyond Mediocrity

“There's no plan B for your a game by Bo Eisen. Make this the next book that you read.”

From The Max Revenue Approach: Brand Building, Sales, and Outbound Reach

“Marcus Sheridan talking about video strategy. They ask you answer.”

From The Ultimate Inbound Video Marketing Strategy Breakdown

“she wrote an awesome book called Thinking in Bets”

From This Simple Framework Unlocks Extraordinary Outcomes

“something that actually Annie Duke talks a lot about in her book Thinking in Bets”

From How to Make the Right Decision Every Time

“BJ Fogg, who's the author of Tiny Habits, a great book”

From Build Distraction-Free Habits for Maximum Productivity

“if this were, say, EOS or traction, would be like that integrator”

From Unlocking the Secret to High Achievement: Moving Beyond Mediocrity

“I've seen him live on tour for his latest book, We Who Wrestle with God”

From How to Make the Right Decision Every Time

“highly, highly recommend you are what you do by Ben Horowitz. Tremendous book.”

From Death of the Insurance Salesman

“There's another great book, uh, Willpower Is Not Enough.”

From Routine, Willpower, and Winning: Secrets to Crushing Your Day

“Tim Grover, who's written two amazing books, Relentless and Winning, highly recommend both of those”

From 6 Resilience Building Habits that are Easy to Adopt

“He authored this book. You aren't at the center of everyone's universe, which I like that he's a doctor, Dr. David Dunning.”

From Breaking Free of the Spotlight Effect: Confidence & Growth